6 Requirements for Building a Cost-Effective Website
1. Responsive scaling – Your site must be programmed so it scales to be easily viewed on any internet access device – from desktop computers to smartphones....
View ArticleDefine Product Photography
Product Photography is a specialty area of work among professional photographers. These photographers may find themselves working in the studio on items as small as jewelry up through automobiles....
View ArticleUsing Social Media for Generating More Website Traffic
Facebook is a powerful social media tool for gaining more traffic on your website. We recommend using the following features: • Run a Facebook ad promoting your website. Ads on Facebook are much less...
View ArticleBlog Posts Will Improve Your SEO (Search Engine Optimization)
Blog posts are a great way to help your site’s SEO and Search Engine Recognition. Appropriate blog posts allow you to continuously add new relevant content to your website. http://www.socalwebworx.com/...
View ArticleWhat is DMOZ and the Open Directory Project (ODP)?
And how does it affect your website visibility, search engine rankings & website traffic? The Open Directory Project, AKA ODP https://www.dmoz.org is the largest, most complete directory of...
View ArticleZen Cart v1.5.4 is designed for PHP 5.5 and PHP 5.6
In the process of updating several client’s Zen Cart websites we’ve learned that the responsive Zen Cart v1.5.4 is designed for PHP 5.5 and PHP 5.6 (and is compatible with PHP 5.3.7 and PHP 5.4 if...
View ArticleSEO Marketing – Part 1 (Pay-Per-Click Ads)
Often people come to us to build a new website to sell product(s) or share information about their company or organization. Once the design and programming of the website are complete the really tough...
View ArticleSEO Marketing – Part 2 (On-Site Techniques)
This is the second post in a 3-part series focused on Search Engine Optimization. In this post we will focus on and define what is commonly known as On-Site SEO techniques. On-Site SEO includes several...
View ArticleWhy Is It So Hard To Get Found On The Internet?
This is the question asked by everyone who launches a new website. In past posts we have covered the multiple techniques to improve your Search Engine Optimization. These posts will provide insight...
View ArticleSEO Rules: On Page Content & Mobile Friendly Responsiveness
With the new google SEO algorithm two definite factors emerge as essential to high website rankings. First, websites should be built to be ‘responsive’ also known as ‘mobile friendly’. If your website...
View ArticleTemplate Websites – Are Custom Websites in Jeopardy?
We’ve all seen the TV commercials offering a “Free Custom Website Design”. So as website designers and developers for almost 20 years we were eager to dig deeper into these offers and get to the real...
View ArticleBusiness Considerations for Startups – A Shortlist
Do you have a business plan? Do you have the capital to pay bills until business comes in? Do you have the capital to promote your business? Have you fully researched the potential market for your...
View ArticleWhy Does It Cost so Much For a Custom Website?
Basically this questions could be reworded as: “What are the tasks needed to effectively bring a new website from concept to completion?” As it turns out theses steps are numerous and take time and...
View ArticleResponsive Website Design – Static Banner Images vs Rotating Images
Now that Google has determined that websites will be penalized in search results if they are not mobile friendly, every smart business is rushing re-do their website to meet these requirement. In the...
View ArticlePayPal’s New Security Requirement for Website E-Commerce
PayPal is one of the most popular payment gateways on the Internet and to meet the need for greater e-commerce security they now require that merchants install an SSL Certificate on their websites....
View ArticleUsing Google Fonts in Website Design
Website designers were traditionally limited to a small group of fonts that could be rendered in HTML for Internet viewing. The most commonly used included: Helvetica, Arial, Times, Times New Roman and...
View ArticleCool Function Key “Fn” Shortcut Combinations on Mac
You probably already use the more common “Command” “⌘” shortcut key combinations to save keyboard time on your computer. Some of the the most popular Mac shortcuts are: “Command” + “C” for Copy...
View ArticleMore Font Fun
Typography is still relevant as a key element in website design. A few more trending fonts in the Google font library. All are open source (free) and well suited for custom contemporary looking...
View ArticlePhoto Retouching for Websites
Look your best – the Internet is a visual medium. As such your graphic designer needs to make your products and photos look as clean and attractive as possible. One key is starting off with...
View ArticleSSL Certificate FAQ’s
What is an SSL Certificate? SSL is an acronym for Secure Socket Layer, which is an awfully technical term for most Internet users. The ‘certificate’ is not a diploma or piece of paper. It is digital...
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